Christmas Advert
Pictures for the People produced this festive campaign for UNiDAYS, bringing the brand’s holiday spirit to life through a short, relatable narrative. The ad follows Caitlin, a student stressed by deadlines, who is reminded of the joy of the season through small gestures of kindness from friends and family. To make the campaign feel authentic and resonate with its audience, the film integrated a large number of social media influencers, whose presence adds relatability and a genuine, contemporary voice to the story. The animation and live-action elements work together to make the ad engaging across multiple digital channels, particularly social platforms. Explore more social media-focused campaigns we have produced here.
Spreading Christmas Cheer with Relatable Storytelling
The campaign aimed to capture the chaos and charm of student life during the holidays, using humor, warmth, and a touch of festive magic. By casting popular social media influencers, the ad leverages familiar faces that the audience already trusts, enhancing engagement and shareability. Every detail—from the playful dialogue to the visual storytelling—was crafted to create moments viewers could see themselves in, from baking mishaps to last-minute gift surprises. The approach ensures that UNiDAYS’ message feels personal and accessible, celebrating both community and the spirit of giving. For creative video production that combines live-action, influencer marketing, and social engagement, get in touch here.