Clancy
Employer of Choice Video
A Construction Recruitment Video for Clancy
Clancy commissioned us to produce a flagship construction video production project that highlighted the skill, culture and dedication of their Repair & Maintenance Team Leaders in Lenham.
Our task was to create a warm, people-centred film that showcased the real experiences of Clancy crew members, demonstrated the pride they take in essential infrastructure work, and showed why Clancy continues to be an employer of choice across the construction sector.
What Did Clancy Want to Achieve?
When Clancy approached our team, they were looking to create an inspiring construction company promotional video that reflected who they are — a business built on teamwork, high standards, and genuine pride in public-facing operational work.
They wanted to highlight the career progression and leadership within their Repair & Maintenance division, celebrate the people who keep vital infrastructure running, and attract new talent by showing the reality of life on the job.
The goal was to create an authentic, energetic and grounded story — one that accurately represents Clancy’s values and the important work their teams deliver every day.
Bringing Clancy’s Repair & Maintenance Story to Life
Our team specialises in property and construction video production that captures the authenticity of real-world environments. For the Clancy film, we spent time on site with team leaders as they carried out essential repair and maintenance operations — from responding to callouts to working collaboratively with teammates on the ground.
We focused on:
Real, unfiltered day-to-day repair and maintenance work
Interviews that captured pride, teamwork and leadership
On-site teamwork, problem-solving and operational coordination
Natural light, movement, and genuine interaction
A narrative built around the voices of the team leaders themselves
The final film is authentic, powerful and people-driven — a true reflection of what it means to build a career with Clancy.
Why Use Video to Strengthen Construction Recruitment & Branding?
Video continues to be one of the strongest tools for construction companies looking to attract skilled workers and communicate their operational strengths. Clancy chose to create a construction project video because it allowed them to:
Showcase team leaders and their on-the-ground expertise
Highlight the pride and culture within their operational teams
Give candidates and stakeholders a clear view of real working life
Communicate values, progression routes and team culture
Create a powerful asset for recruitment, onboarding and marketing
The result? A standout construction marketing video that strengthens Clancy’s employer brand and positions them as a leadership-focused, people-first organisation.