British Science Association
Smashing Stereotypes (Viola)
Pictures for the People produced a film for the British Science Association’s Smashing Stereotypes campaign, speaking to Viola Ntim about her work at MSD UK as a health technology assessment and outcomes research manager. The film explores Viola’s journey from an interest in both health and economics to discovering health economics, combining her experience as a pharmacist with her passion for economics. Through her personal story, the film highlights the diverse career paths available within science and the impact health economics can have on improving patients’ access to medicines. Explore more projects in science, healthcare, and education video production here.
Breaking Down Stereotypes in Science
Viola explains how her work considers the challenges patients face, the treatments currently available to them, and how healthcare can be improved. She also shares what makes her role rewarding, including seeing the impact of her work on patients’ access to medicines such as cancer treatments. By challenging the traditional image of what a scientist looks like, the film presents a relatable and inspiring perspective on working in science, while highlighting the contribution of Black women and people from ethnic minority backgrounds across the sector. For video production that brings science, healthcare, and inspiring professional stories to life, get in touch with our team.