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Avison Young
The Big Nine
Pictures for the People produced this corporate insight film for Avison Young, featuring Charles Toogood and Damian Lloyd discussing the ‘Big Nine’ UK cities and their office market performance in Q4. The film explores key trends in occupier demand, investment activity, and shifting market dynamics across major regional centres including Manchester, Leeds, Newcastle and Edinburgh. Through a clear conversational format, the piece translates complex real estate data into an accessible overview of market performance and investor sentiment.
Exploring UK Office Market Performance and Investment Trends
The film brings together senior voices from Avison Young to break down how the Big Nine cities performed over the final quarter of 2021, with discussion spanning occupier behaviour, grade A demand, yield shifts, ESG pressures, and major transactions such as HMRC’s significant letting in Newcastle. It highlights how the market is adapting post-COVID, with increasing emphasis on refurbishment, sustainability, and quality-driven demand shaping both occupier and investor decisions. By combining expert dialogue with real market data, the film provides a concise yet comprehensive snapshot of the UK office landscape and its evolving priorities. For video production that captures corporate insight, property markets and professional storytelling with clarity and impact, get in touch here.